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What Makes Small Towns Thrive? Kent State Professor Has Answers

Jennifer Mapes combines decades of research with local history mapping to show why communities like Kent succeed
Jennifer Mapes

Small towns generate a lot of misconceptions, or so says a Kent State professor. 

Some believe that growing up in a small town can feel limiting or that the towns are outdated. For Jennifer Mapes, Ph.D., assistant professor of geography, author and cartographer, small towns not only break these stereotypes, but they have also provided a wealth of research.

Mapes grew up in a small town, which sparked inspiration for her most recent book, ""

鈥淚 also just thought that small towns were really understudied,鈥 Mapes told Kent State Today. 鈥淥ftentimes, they are lumped together with rural places. I think they behave differently.鈥

The book is based on research that looks at small towns as urban places. Since starting the book and its research 20 years ago, Mapes has updated and changed information. She went back to update her research in cities that she had studied before. She has also lived in different locations that were added to the book.

Cover of Mapes book The New American Small Town

Mapes has studied many places, but she was especially interested in the city of Kent, specifically the redevelopment of the downtown area.  

鈥淭o me, I was really interested in following the redevelopment downtown,鈥 Mapes said. 鈥淭his is a town that really has a vision for itself. It wants to do more, to be more.鈥

Mapes said what initially caught her attention was how the city took a leap of faith in the downtown redevelopment. She was interested in how the development came about and wanted to follow it through. Other college towns have done the same, marketing their educational institutions around newly redeveloped small towns. For Kent, the redevelopment project helped encourage students to explore what the city has to offer. 

鈥淚 think it would be a very different town if that redevelopment did not happen,鈥 Mapes said.  

The new changes added a sense of community beyond the university. In the book, Mapes wrote how a small-town community feel is sought after by planners and developers for larger cities.  

This Kent sign on North Water Street was a project of Main Street Kent.

Kent has that small-town feel. You can walk downtown and recognize business owners and community members, Mapes said.

Mapes noted how much people love the city of Kent, which helps make it a vibrant, livable place.  

鈥淚鈥檝e met a lot of people who really love the town, and they want to give back,鈥 she said. 鈥淭hey are my favorite part of the city. People who are all doing their part.鈥  

Mapes said that business owners, historians and all sorts of people from around Kent pushed for the city to 鈥済row and thrive in the 21st century.鈥

The city has many elements that contribute to what it is today. The university provides employment, activities, classes and much more. The Kent Campus is integrated into the community, and the university and city mutually benefit from each other.  

Students walking in downtown Kent

Beyond Mapes鈥 鈥淭he New American Small Town鈥 book, her work at the university is demonstrated in maps she鈥檚 created that showcase the rich history of the city.  

Mapes has been working with the Kent Historical Society for years. Mapes created 鈥,鈥 alongside Sara Koopman, Ph.D., associate professor in the School of Peace and Conflict Studies. That project maps stories from individuals and their experiences from May 1, 1970, to May 5, 1970.  

Mapes (left) and Koopman (right)
Mapes (left) and Koopman (right)

Additionally, Mapes created a three-dimensional map that details the history of Kent, specifically, the South End. Information was gathered using census records to highlight Kent鈥檚 hidden history. Railroad workers, Eastern European immigrants and African Americans who moved North from the Great Migration lived in the South End.  

Jennifer Mapes Mapping Project

The South End map created by Mapes can be viewed at the Kent Free Library until December, after which it will be housed in the Kent Historical Society.  

Learn more about the Kent State Department of Geography.     

POSTED: Tuesday, October 28, 2025 12:56 PM
Updated: Tuesday, October 28, 2025 03:34 PM
WRITTEN BY:
Maya Lee, Flash Communications
PHOTO CREDIT:
Bob Christy